informed.now Free vs Pro Table Options

Five more graphic takes on the table from the Pro page, all with today's copy, next to what's live now. Switch light or dark and the screen size on the left. Every height is measured in your browser, not estimated.

Current
Three plain columns with hairlines between rows, a bolder header row, Pro in orange, and no line above the header.
Trade-off: Clean and fast to read on desktop. On phones it's three narrow columns of wrapped sentences.

Free vs Pro

Benefit
Free
Pro
Price
Free forever, no card
$55 a year or $99 once
Weekday Morning Text
The top headline, one line
The full brief, 5-7 stories
No Bias, Clickbait, or Ads
Never
Never
Source Links
Key headline only
A source link on every story
Delivery Time
One set time
Your pick of morning times
Questions About News
Limited support questions only
Ask our research team about anything directly
Upgrade Reminders
Occasional
Never
Cancel Anytime
Text STOP
Text STOP
A. Pro Spotlight
Same table, but the Pro column gets a soft orange panel with rounded corners and Pro becomes a solid orange pill.
Trade-off: Smallest change from what's live and it rebuilds easily in Framer. Still sentences in every cell, so phones stay long.

Free vs Pro

Benefit
Free
Pro
Price
Free forever, no card
$55 a year or $99 once
Weekday Morning Text
The top headline, one line
The full brief, 5-7 stories
No Bias, Clickbait, or Ads
Never
Never
Source Links
Key headline only
A source link on every story
Delivery Time
One set time
Your pick of morning times
Questions About News
Limited support questions only
Ask our research team about anything directly
Upgrade Reminders
Occasional
Never
Cancel Anytime
Text STOP
Text STOP
B. Icon Grid
Each cell leads with an icon: an orange check for Pro, a half circle where Free is limited, a bell for upgrade reminders, and dots for how many stories you get.
Trade-off: Scans in a second and reads well on phones. Needs a small legend, and the price row switches to big numbers.

Free vs Pro

Benefit
Free
Pro
Price
$0
Free forever, no card
$55 a year
or $99 once
Weekday Morning Text
The top headline, one line
The full brief, 5-7 stories
No Bias, Clickbait, or Ads
Never
Never
Source Links
Key headline only
A source link on every story
Delivery Time
One set time
Your pick of morning times
Questions About News
Limited support questions only
Ask our research team about anything directly
Upgrade Reminders
Occasional
Never
Cancel Anytime
Text STOP
Text STOP
Included Limited Occasional One Story
C. Plan Cards
A Free card and a Pro card, each with its price up top and every benefit listed with an icon. On phones the cards stack with Pro first.
Trade-off: Looks like a pricing page and gives Pro the most weight. Tallest option on phones because every benefit shows twice.

Free vs Pro

Free
$0forever
No card
  • Weekday Morning TextThe top headline, one line
  • No Bias, Clickbait, or AdsNever
  • Source LinksKey headline only
  • Delivery TimeOne set time
  • Questions About NewsLimited support questions only
  • Upgrade RemindersOccasional
  • Cancel AnytimeText STOP
Pro
$55a year
or $99 once
  • Weekday Morning TextThe full brief, 5-7 stories
  • No Bias, Clickbait, or AdsNever
  • Source LinksA source link on every story
  • Delivery TimeYour pick of morning times
  • Questions About NewsAsk our research team about anything directly
  • Upgrade RemindersNever
  • Cancel AnytimeText STOP
D. Text Preview
Two message screens using real stories from our example page: Free gets the one key headline, Pro gets the full brief with a source on every story. The other differences sit in a short table below.
Trade-off: The most concrete, it shows the product instead of describing it. Longest option overall and the stories need swapping now and then.

Free vs Pro

FreeThe top headline, one line
informed.now · Weekday Morning
1) US & Saudi Arabia launch strikes on Iran-backed militia sites in Iraq "in response to 30+ Iran-directed drone attacks on US forces & Saudi energy infrastructure in 72hrs" Source
ProThe full brief, 5-7 stories
informed.now · Weekday Morning
1) US & Saudi Arabia launch strikes on Iran-backed militia sites in Iraq "in response to 30+ Iran-directed drone attacks on US forces & Saudi energy infrastructure in 72hrs" Source
2) Gallup poll: US Supreme Court approval falls to record low 33% in 26yrs (vs 61% disapproval) driven by Republican approval dropping to 58% (vs 79% in Sep 2025); Democratic (12%) & independent (35%) approval remain near historic lows Source
3) Fed Reserve holds key interest rate at 3.5%-3.75%, citing elevated inflation partly driven by energy supply shocks, with solid economic growth & little changed unemployment rate Source
Plus 2 to 4 more stories
Benefit
Free
Pro
Price
Free forever, no card
$55 a year or $99 once
No Bias, Clickbait, or Ads
Never
Never
Delivery Time
One set time
Your pick of morning times
Questions About News
Limited support questions only
Ask our research team about anything directly
Upgrade Reminders
Occasional
Never
Cancel Anytime
Text STOP
Text STOP
E. Plan Switch
A Free and Pro switch on top with one list below. Tap a side and the price and every benefit swap in place, starting on Pro.
Trade-off: Best fit for phones, no cramped columns. Readers see one plan at a time, so the side by side comparison is one tap away.

Free vs Pro

$55a year, or $99 once
  • Weekday Morning TextThe full brief, 5-7 stories
  • No Bias, Clickbait, or AdsNever
  • Source LinksA source link on every story
  • Delivery TimeYour pick of morning times
  • Questions About NewsAsk our research team about anything directly
  • Upgrade RemindersNever
  • Cancel AnytimeText STOP
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